Transforming Health in Baguio: Leading Change through Shared Action
The City Health Services Office of Baguio, led by Dr. Celia Flor Brillantes, is taking meaningful steps to strengthen and make health care more inclusive for the city. On September 24–25, 2025, 23 medical officers and staff completed Module 1 of the Bayang Malusog Leadership and Governance Program (BMLGP).
BMLGP, a partnership between the City of Baguio and the Zuellig Family Foundation (ZFF), aims to build the knowledge, skills, and values of local health leaders so they can champion Universal Health Care (UHC) and address long-standing gaps in access to quality services.

During the two-day training, participants reflected on the health inequities in Baguio and studied the Bridging Leadership Framework, which highlights ownership, co-ownership, and co-creation in solving complex health challenges. They also learned practical approaches such as systems thinking, multi-sector collaboration, building and sustaining trust, and dialogue-based planning—tools essential for effective health leadership and governance.
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Moving forward, the city has identified key activities to strengthen collaboration in support of its Health Care Provider Network (HCPN), including:
- Stakeholder mapping and analysis to better understand the roles and needs of different partners;
- Training workshops to build the capacity of local health teams;
- Technical working group meetings to align efforts and monitor progress; and
- Crafting of a special health fund manual to guide resource use and sustainability.
These activities are aligned with the city’s UHC Roadmap, advancing its vision of becoming a “livable, inclusive, and creative city.”

In her closing remarks, Dr. Catherine Chung, Director of the Local Health Systems of ZFF, recognized the participants’ active involvement and highlighted the value of shared effort. “In the complexity of public health and UHC, no one person holds the answer, but together as Bridging Leaders, we create solutions,” she said.
For Dr. Brillantes and her team, more than just a training, the program is a call to action. By practicing shared leadership, they are reaffirming their commitment to transform health in Baguio with compassion, innovation, and collaboration, ensuring a healthier future for every resident.
Authors: Joan Kidatan, ZFF LHS Provincial Associate for Baguio City; Krizzia Esperanza, ZFF Corporate Communications Associate
Zuellig Family Foundation Annual Report 2024
Empowering communities, strengthening leadership for better health outcomes
About the report
The Zuellig Family Foundation (ZFF) Annual Report 2024 shares stories of change, lessons learned, and milestones in improving health outcomes for Filipinos.
Our work in 2024 focused on:
2024 at a glance

Local Health Systems
- 3.2M people registered under PhilHealth KONSULTA in partner areas.
- 100% primary care facility accreditation in almost all areas.
- UHC Champion Series shared practical lessons across LGUs.

Nutrition
- Reduced stunting and wasting in Basilan, Samar, Northern Samar, Sarangani, Zamboanga del Norte, and Siargao towns.
- Launched Nutrition Leadership and Equity Acceleration Program (NutriLEAP) with the League of Provinces of the Philippines to strengthen provincial leadership.
- Rolled out the Pook Malusog Dashboard for easier, data-based decisions.

Adolescent and Youth Sexual and Reproductive Health
- 11 cities lowered the adolescent birth rate below 20 per 1,000.
- Adolescent-friendly health facilities grew to 555.
- Recognized work with partners through national and global learning events.

ZFF Institute for Health Leadership
- Coached and trained fellows under the RRR Fellowship to solve health system gaps.
- Worked with academic partners to scale leadership programs.
- Sustained ISO-certified learning quality and CPD accreditation.
ZFF will continue working with provinces, cities, and municipalities to accelerate health reforms, scale nutrition programs, and empower youth and communities.
Read the full report here:
ZFF Annual Report 2024Download
Download: Audited Financial Statements 2024
Making Health a Shared Mission in Benguet
“We commit again that we will continue prioritizing health. Tuloy-tuloy tayo dito.” – Hon. Melchor Diclas, Benguet Governor
In local governments, health often competes with other urgent needs. For health officers, one big question remains: How can we make sure that political leaders keep prioritizing health—now and in the future? For the Provincial Health Office (PHO) of Benguet, the answer lies in co-creation of solutions and pathways.
A Shared Journey for Health
Benguet, led by Governor Melchor Diclas and Dr. Meliarazon Dulay, is part of the Bayang Malusog Leadership and Governance Program (BMLGP). The program is supported by the Zuellig Family Foundation (ZFF) and the Department of Health-Cordillera Administrative Region (DOH-CAR).
Now in its second cycle, the PHO has gone beyond workshops. They have built a strong shared vision, aligned their values, and created a clear plan for the next three years. They call it the Healthier Benguet Roadmap.
In one key session, ZFF facilitated a reflective activity based on ikigai—a Japanese concept about purpose. It helped the Benguet health team reconnect with why they chose public health in the first place. “What I love about being in public health service is knowing people, their story, and being able to help them,” said one participant.
Governor Diclas: Leading with Purpose
On July 21, 2025, the Benguet health team presented the roadmap to Governor Diclas. He responded with clear and strong support.
He stressed the need for alignment with Benguet’s mayors. “Kung iba-iba ang priorities natin, hindi tayo makakapagtulong-tulungan,” he said, “Let us convince everyone to prioritize health.” He also suggested enrolling all newly elected mayors, and those who missed the first round, in the Bayong Malusog Municipal Leadership and Development Program.
Now on his third term, Governor Diclas’ commitment turns the roadmap into a legacy plan, one that could shape health governance in Benguet for years to come.
Related articles:
- Benguet Charts Path to Stronger Health Governance
- Building a Healthier Benguet: Integrating Health Information, Financing, and Service Delivery to Achieving Universal Health Care
The Healthier Benguet Roadmap
The roadmap is both bold and practical. More than just a static plan, the roadmap is a shared promise to make health services better for every resident of Benguet. Among its pillars are:
- Institutionalizing the Healthier Benguet Caravan and SHAYAW (Stellar Health Achievement Yearly Awards), bringing services directly to communities,
- Establishing an integrated Health Care Provider Network (HCPN),
- Strengthening data-driven decision-making at all levels,
- Ensuring sustainable health financing, and
- Expanding community participation and Human Resources for Health (HRH) capacity-building.
Support that Makes a Difference
DOH-CAR continues to give technical support and push for clearer alignment with the national office. PhilHealth helps by sharing data that supports equity and better program decisions.
ZFF, aside from its leadership training, also provides mentoring, coaching, technical sessions, and grants. It is now working on building an executive dashboard to help local leaders make smarter, data-informed choices.
A Call to Co-Create
Benguet is moving forward, and they are inviting everyone to join. Health cannot be improved by the government alone. It takes a whole-of-society effort: national agencies, local leaders, civil society, private organizations, and citizens, all working together.
The roadmap is ready. The leaders are committed. And the people are hopeful.
Authors: Joan Kidatan, ZFF LHS Provincial Associate for Baguio City; Krizzia Esperanza, ZFF Corporate Communications Associate
Turning the Knobs: ZFF Pushes for Governance Reform in Nutrition
The Zuellig Family Foundation (ZFF) continues to strengthen local nutrition governance through its flagship initiative, Pook Malusog, which empowers provincial leaders to lead multisectoral efforts in addressing malnutrition.
With its long-standing belief that health and nutrition outcomes improve when local chief executives take ownership, ZFF works closely with governors, mayors, and frontline workers to ensure that leadership, planning, and systems are aligned to support families, especially during the First 1,000 Days (F1KD) of a child’s life.
ZFF shared its experiences and insights during the Webinar on a Weekday (WoW!) session organized by the Philippine Stakeholders for Nutrition and Dietetics, Inc. (PSND) last July 11, 2025. The webinar, titled “Make or Break! How Will Your Newly Elected Officials Impact Nutrition in Your Community?” aimed to raise awareness on nutrition as a governance issue and encourage stronger local leadership in prioritizing nutrition.
Cecilio Adorna, Senior Fellow at Stratan LLC, opened the session by sharing national-level trends in child wasting and stunting. He pointed out that recent gains—such as the decline of stunting from 33.4% in 2015 to 23.6% in 2023—were driven by increased local government unit (LGU) engagement and policy support. “We should celebrate,” he said, “but also determine what was done right. The giant in the room is the LGU. The more we mobilize and support them, the more we can intensify progress.”
Dr. Joyce Ann Viar, ZFF’s Nutrition Director, stressed the governance gaps that continue to hinder progress: “Malnutrition remains a serious issue. Mataas pa rin po ang stunting and wasting sa bansa. One of the key reasons is the lack of coordination and accountability at the local level.” She shared how ZFF’s Provincial Nutrition Governance Program (PNGP) helps address these gaps by building the capacity of governors and their teams through coaching, training, and Deep Dive—a guided community immersion activity.
Austere Panadero, ZFF President and Executive Director, added, “What nutrition governance really requires is clear leadership. Kung hindi malinaw sa LGU, mahihirapan ang programa.” He urged continued investment in nutrition, citing that visible gains must be sustained and scaled by empowering more LGUs.
Through its Eight Critical Knobs of Nutrition Governance, ZFF promotes a comprehensive, system-wide approach to improving maternal and child nutrition. In Sarangani and Samar, stronger local leadership has led to improved nutrition policies, increased investments, better coordination across departments, and more empowered communities.
“We saw consistent improvement in nutrition outcomes in provinces that prioritized and strengthened these knobs,” said Dr. Viar. “Sana mapalago pa. More LGUs will be inspired or interested to enroll in the program.”
Benguet Charts Path to Stronger Health Governance
Health leaders and partners from Benguet gathered in Baguio City for a Program Implementation Planning Workshop under the Zuellig Family Foundation (ZFF)’s Bayang Malusog Leadership and Governance Program (BMLGP) last May 28-29, 2025. The workshop brought together stakeholders to assess Benguet’s current health landscape, agree on strategic interventions, and build a shared commitment to health leadership and accountability.
One of the major outcomes of the workshop was the identification of two critical focus areas: health data management and health financing. Participants noted the importance of improving how health data is collected, analyzed, and used. A stronger health information system would allow for more accurate monitoring of health indicators, better resource distribution, and faster responses to health concerns. Alongside this, the group highlighted the need for sustainable and equitable health financing. This involves making the most of existing budgets, exploring innovative ways to fund health programs, and enhancing the financial management skills of local health offices.

Twenty health leaders and staff from various agencies and local government units attended the two-day workshop. From the Benguet Provincial Health Office, Provincial Health Officer II Dr. Meliarazon Dulay, Provincial Health Officer I Dr. Jocelyn Legaspi, and Senior Health Program Officer Rubelyn Tomas joined the discussions. Benguet General Hospital was represented by Chief of Hospital Dr. Maria Imelda Ulep.
From the Department of Health (DOH), Dr. Mercedes Calpito, Melanie June Pucay and Sunshine Pisando attended. Sarah Jane Binaked represented the DOH Center for Health Development-Cordillera Administrative Region (CHD-CAR).
Representatives from the two pilot municipalities also played an active role in the workshop. From Kibungan, attendees included Dr. Hydre Nga-ew (Municipal Health Officer), Ivy Pasigon, and Letty Calawa. From Kapangan, Dr. Mary Joy Fermin (Municipal Health Officer), Charmaine Patil-ao, and Olivia Pantalone joined the group. Dr. Fabiola Gabriel, President of the Benguet Association of Municipal Health Officers of the Philippines (AMHOP), and Noland Sabling, Acting Chief Social Insurance Officer of PhilHealth Benguet, also took part.

With the implementation plan now in development, BMLGP is set to support stronger leadership, more effective governance, and improved primary care services in Benguet. The program will start with a focused approach in Kibungan and Kapangan supporting their health leadership and governance needs, with the goal of eventually expanding benefits to families across the entire province.


